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Cloudbuster restyles brands to teach Italians how to pronounce them

Feb 09, 2016 designdiffusion

‘Lezioni di fonetica’ con illustrazioni di brand celebri

Rome-based Cloudbuster Studio has reimagined the logos of leading international brands in this satirical campaign to finally teach Italians to pronounce them correctly.

The graphic design project, Fonetica, features prominent brands like Starbucks (Starbax), Chanel (Scianel), Google (Gugol), and the chronically mis-pronounced Nike (Naiki), maintaining their iconic symbolism while swapping out their conventional English spelling for an alternative that Italians relate better to.

Check out the complete project on Facebook (Feisbuk).

Txt: Julia Ardila